LIGHT UP FOR INCLUSION – CAPTURING THE LANDMARKS

To capture this celebration, Agence France-Press (AFP) & Special Olympics International (SOI) will assign AFP photographers to cover a collection of Light Up landmarks at specified local times on July 20th. The images will be collated in a central point and issued as one offering.  

NEXT STEPS & HOW IT WILL WORK 

• June 29th – Special Olympics works with AFP to determine which landmarks to cover, considering limitations such as budget and photographer resources. Only Light Up for Inclusion locations which are submitted through the official form will be considered. (HQ to manage) 
• July 7th - SOI finalizes with AFP exact locations and Light Up times – plus identifies and provides a point of contact for each Light Up location (contact information provided via Regions - HQ to manage) 
• July 18th – AFP will send a FIRST media advisory created by Special Olympics’ communication team and sent to all of AFP’s media clients specifically about the Light Up for Inclusion activation during our Global Week of Inclusion (HQ to manage with Christy) 
• July 20th – AFP photographers capture images as agreed upon 
• Photographs will be put in a shared Dropbox folder where AFP editors and Special Olympic staff will be able to pull content 
• AFP editors will select 10 captioned images from each of the captured locations to put on AFP Forum (please see definition on point #4) 
• Video - 1:30 – 2-minute photo montage video will be created after the last photos have been put in the shared Dropbox folder.  
• July 20th / 21st – photo gallery & montage video will be on AFP-Forum along with a corresponding SECOND media advisory created by Special Olympics’ communication team and sent to all of AFP’s media clients specifically about the Light up Event of Inclusion. 

DISTRIBUTION – additional info 

• Content made available on AFP Forum. AFP will send an advisory to media/video clients to alert them of the available content. The AFP Wire is defined as AFP’s 24/7 text, photo and video reporting within 221 bureaus in 151 countries covering sports, business, politics, breaking news, lifestyle, etc. AFP Forum – This is AFP’s multimedia platform where AFP text, photo, video, video graphics, infographics are created in 6 core languages English, German, French, Spanish, Portuguese and Arabic. This is where AFP clients and their editorial staff can search and download AFP content.
• AFP’s media clients include; BBC World Service, El Mundo, Le Monde, RCN, France 24, MSN, Quest-TV, Africa News Netrok(ANN7), SkyNews, CNN, Radio Canada, CINA, Al Jazeera, Vice Media, Yahoo, News Corp Australia, JIJI press, voxafrica, sph, SRG SSR, The National, Voice of America. 
• AFP will provide a post event report detailing media pick-up 

  
   

 

Note* Special Olympics will create 150-word advisory for July 18th and July 20th. Special Olympics will host a homepage story showcasing Light Up for Inclusion locations and support on social media platforms.  

hgoldzycher@specialolympics.org